B2B ECOMMERCE PLATFORM

Get rid of every speed bump on the way to Order Fulfilled.

Spend less time fixing order errors and chasing invoices with automated orders, personalized product lists, easy custom pricing, real-time reporting, and more.

Branded digital storefront
Mass imports and exports via simple file uploads
Integrated inventory, accounting, shipping, and more
New customer onboarded
Order fulfilled
5-star service
Order milestone achieved

We help B2B businesses around the world scale confidently.

99.99%
Historical Uptime
78
nps
24x7
Email Support

B2B eCommerce software everyone swears by. Even the guy at war with the printer.

B2B Wave is designed to work for everyone, from your most tech-savvy IT person to your biggest tech skeptic.

East Coast Tropicals saw a 90%+ shift to online orders and a 40% increase in sales.
One of the bigger features is candidly the powerful Quickbooks Enterprise integration. That in itself is really what propels us.
SM
Scott Mickulin, Head of Sales & Operations
Hatch Coffee saved 4 hours weekly on just invoicing and brought bad debt down to almost 0.
B2B Wave allows us to continue to be fast, but still with a relatively small team.
AT
Alfonso Tupaz, Founder & CEO
Coterie White saved $200,000 a year by implementing B2B Wave.
We’ve probably taken the work of two order processors plus accounts receivable and removed all of that. So, I have saved the company probably at least $200,000 a year by using B2B Wave.
CW
Christina Wettstein, Co-founder
East Coast Tropicals saw a 90%+ shift to online orders and a 40% increase in sales.
“One of the bigger features is candidly the powerful Quickbooks Enterprise integration. That in itself is really what propels us.”
SM
Scott Mickulin, Head of Sales & Operations
Hatch Coffee saved 4 hours weekly on just invoicing and brought bad debt down to almost 0.
“B2B Wave allows us to continue to be fast, but still with a relatively small team.”
AT
Alfonso Tupaz, Founder & CEO
Coterie White saved $200,000 a year by implementing B2B Wave.
“We’ve probably taken the work of two order processors plus accounts receivable and removed all of that. So, I have saved the company probably at least $200,000 a year by using B2B Wave.”
CW
Christina Wettstein, Co-founder

No need to rip the walls out. B2B Wave works with your current tools.

Imagine having your inventory, order history, product information, customer directory, and business data in one window.

Integrating with Quickbooks Online has saved me a lot of time in terms of the invoicing side, which means that I’m able to get payments five days sooner.

AT
Alfonso Tupaz, Founder & CEO, Hatch Coffee

Being one of the first to get set up with the Veeqo integration was very valuable; I was able to work with the B2B Wave support team to get the functionality we needed built into the integration.

MT
Max Thorpe, Logistics Coordinator, Tradewinds Outdoor Limited

Have a very specific need? We can help you set up custom integrations through our API or Zapier.

Create a B2B digital store your customers will love browsing through.

Create an access-protected ecommerce website. Mass-import and list your products with variants and inventory status.

Branded website
Personalized product lists
PDF Catalogs

We’re able to manage more for production than ever before because we can see what’s going on. For example, if a designer shipped $68,000 for the month, but they had return authorizations requested, we can calculate the metric of failure or success for quality control as well.”

CW
Christina Wettstein, Co-founder & Director of Brand Strategies, Coterie White
Make ordering so easy, your customers never have to call.

Place new orders, re-orders, and backorders directly through your custom website. Manage the entire B2B online ordering system in one platform.

Order history
Order status
Auto-synced inventory and shipping

“Having variants for every product and size—I can’t convey that enough: that was something we couldn’t find any other application to support.

ML
Madeline Lemieux, Creative and Marketing Director, Ella B. Candles
Manage custom pricing and update your books without losing your mind.

Set custom prices and offer personalized discounts to different customers. Import and update your master price lists with a simple file upload.

Personalized prices
MSRP listing
Price adjustment for product options
Multiple payment options

Customers liked just the fact that they were able to place an order on there and saw either what we had in stock or what they could source.”

SM
Scott Mickulin, Head of Sales & Operations, East Coast Tropicals
Give your customers instant access, on your terms.

Manage customer access by creating profiles and approving registrations. Organize customers into privacy groups to enable personalized access to specific products.

Custom pricing
Custom tax rates
Personalized discounts
Personalized shipping options

We’re able to manage more for production than ever before because we can see what’s going on. For example, if a designer shipped $68,000 for the month, but they had return authorizations requested, we can calculate the metric of failure or success for quality control as well.”

ml
Madeline Lemieux, Creative and Marketing Director, Ella B. Candles
See what’s working without digging through a dozen spreadsheets.

Track all sales, orders, and inventory data with detailed breakdowns.

Order summary
Customer activity
Product sales
Inventory control
Sales rep performance
Coupon activity

We’re able to manage more for production than ever before because we can see what’s going on. For example, if a designer shipped $68,000 for the month, but they had return authorizations requested, we can calculate the metric of failure or success for quality control as well.”

ml
Madeline Lemieux, Creative and Marketing Director, Ella B. Candles
You don’t have unlimited resources.

That’s why you need a B2B eCommerce platform that works out of the box.

Open-source solutions look like they’ll be cost-effective, but…
You’ll need a skilled developer to build and run things.
Security, maintenance, and backup costs add up quickly.
Third-party plugins can be risky.
The bigger B2C solutions have been around for years and have a great reputation, but…
They’re often missing key B2B features like privacy groups and reordering.
They’re less flexible when it comes to managing varied inventory, user groups, payment terms, etc.
They have difficulty customizing pricing, promotions, and shipping options for different customers.

B2B Wave is designed for B2B businesses.

All the built-in functionality you need with room to grow.

Integrated

We work with your tools, not against them.

Flexible

We help you personalize everything from customer product lists to PDF catalogs.

Fast

We can get you up and running in weeks, not months.

Convenient

We save you hours of manual data wrangling, order processing, and status updates.

User-friendly

We’re so intuitive, you won’t have to push your team to get on board.

Top-Notch Support

We’re a platform built by B2B eCommerce experts who are an email away, 24x7.

We have fewer conversations about stores and going back and forth and people getting upset with us because they didn’t give us all their information. That’s time and emotion and money. That’s priceless.”

CT
Christopher Tassy, Founder, Ella B. Candles

B2B Wave takes the pressure off every department.

Marketing & Operations

Generate PDF catalogs in one click and create custom catalogs for different customers.

Sales

Assign sales reps to your customers, manage permissions, send quotes, and more through the platform.

IT

Enforce SSL/TLS, set up 2FA for admin users, monitor audit trails, and more.

Procurement

Set up supplier accounts and track activity in real-time. Review products before they appear in your store.

Logistics

Set up custom shipping options for your customers using a flat fee or rule type.

Hate hand-holding? Get started on your own.

Onboarding is fast and flexible.

Use our knowledge base and email support for free self-service setup.

Get guided onboarding for a one-time fee. This includes a structured weekly roadmap, expert support, and personalized setup.

Or...

Depending on the kind of data you have ready and the complexity of your operations, we can get you up and running in <1 month.

Without B2B Wave

Spend hours on manual inputs and processes
Dig through scattered spreadsheets and systems for any piece of data
Give up on personalizing products, pricing, offers, etc., at scale

With B2B Wave

Automate major operations for fewer errors, faster processing, and less grunt work
Get a 360° view of your ecommerce business and make faster, data-backed decisions
Personalize your pricing, catalogs, and experiences, and keep customers coming back
The labor it took and the time it took to fulfill an order has significantly decreased.”
CT
Christopher Tassy, Founder, Ella B. Candles

Bridge the gap between
20 orders and 2000 orders.

We’re built to click in to place with your other tools and streamline your B2B brand, wholesale, or manufacturing business. Fewer errors, less busywork, no chaos.