Take your food & beverage distribution business online with B2B Wave

Easily make your products available to your customers for ordering and reordering. Scale your business by letting them order through your self-serve B2B eCommerce portal.

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5 reasons your customers will love B2B Wave

Set preferred products

Know what your customers are ordering? Preset their most commonly ordered products so that they can place their orders right from the homepage.

Easy reordering

Let your customers re-order past orders just by clicking the "reorder" button.

Delivery date expectations

Are you delivering your products on Monday and Wednesday, or just on Friday? Do you have cut-off times for ordering? We can help your customers select the right day that your products can be delivered.

Delivering to different addresses

Predefine your customers' delivery addresses and let them select the right one when they place orders.

Help them choose the right product

Create extra fields to display additional information like country of origin or shelf-life, and attach PDF documents with certifications (for example, organic, Fair Trade) or ingredients list.

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Price lists and discount rules

Create PDF catalogs

Sales rep commission management

Delivery date rules

Standing orders

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B2B Online Store

Pricing for different price lists and quantity discounts

Give cafés, restaurants, caterers and grocery retailers their own price lists. Schedule promotions with start and end dates, and every customer sees their correct price as soon as they log in.

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“We’re able to manage more for production than ever before because we can see what’s going on. For example, if a designer shipped $68,000 for the month, but they had return authorizations requested, we can calculate the metric of failure or success for quality control as well.”

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Christina Wettstein, Co-founder & Director of Brand Strategies, Coterie White

Customer Management

Printable catalogs in a few clicks

Create branded PDF catalogs by category, brand or price list, with prices for a specific customer if you need them. Choose what to show, from descriptions and stock levels to minimum quantities and discounts. Every product links straight back to your store to order.

Madeline Lemieux, Creative and Marketing Director, Ella B. Candles

Reporting

Give your sales team a head start

Assign one or more sales reps to each customer, each with their own commission rate, and commission is worked out on every order automatically. Reps can browse the catalog and place orders on behalf of their customers, with the right prices already applied.

Madeline Lemieux, Creative and Marketing Director, Ella B. Candles

Reporting

Delivery dates that match your routes

Set cut-off times and lead days for each day of the week, choose which days you deliver, and assign schedules to specific customers. At checkout, buyers can only pick dates you can actually meet, so stock arrives as promised.

Madeline Lemieux, Creative and Marketing Director, Ella B. Candles

Reporting

Repeat orders on autopilot

Your cafés and restaurants order the same items week after week, so set it up once. Choose the products, delivery days and frequency, and each order is created automatically on schedule. Send them straight through or hold them for review first.

Madeline Lemieux, Creative and Marketing Director, Ella B. Candles

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Connect your favorite tools

No manual data transfers. B2B Wave syncs with your existing tools.

Automate workflows, sync data across your existing systems, boost productivity, and maximize efficiency by extending your wholesale eCommerce platform to industry-leading software through: